VISUAL MERCHANDISING DESIGN / HIGH POINT UNIVERSITY
A collection of work from my undergraduate experiences
The bachelor of science and minor in visual merchandising design at HPU was developed in response to the reported industry need for graduates who are left and right-brain thinkers, who can be both business savvy and highly creative and who know how to apply the power of design to stimulate a consumer response. The visual merchandiser develops store and fixture layouts, designs window displays, creates eye-catching vignettes and artistically conveys a targeted message to the customer. Visual merchandising is a profession that occurs in retail stores, design showrooms, trade shows and other emerging venues."
During my time as a Visual Merchandising design student, I completed various studios and classes through which I was immersed into the exciting world of visual merchandising as well as design, fashion and interior decorating. This portfolio includes my strongest projects from my eight semesters.

SENIOR CAPSTONE

EXPERIENTIAL MUSEUM

BOUTIQUE CAMPAIGN

BRIDAL SHOP

WINE BAR

ALDO STORE

WINDOW DISPLAY

POINT OF PURCHASE
